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VWI invites/goes to...


Cycle of VWI Fellows’ Colloquia


The VWI fellows present their intermediary research results in the context of colloquia which are announced to a small audience and are open to a public audience with an academic and topical interest. The lectures are complemented by a response or commentary by an expert in the given field and are discussed with the other fellows.


Due to the previous lack of an appropriate space, the colloquia were held at other Viennese research and cultural institutions with a topical or regional connection to the given subject. From this circumstance was born the “VWI goes to …” format.


With the move to a new institute building at Rabensteig 3, the spatial circumstances have changed, so that the VWI is now happily able to invite other research and cultural institutions. Therefore, the VWI is now conducting its colloquia both externally and within its own building, in the framework of continued co-operation with other institutions.


The new cycle of fellows’ colloquia “VWI invites/goes to …” is not only able to reach a broader circle of interested persons, but moreover integrates the VWI further into the Viennese scholarly establishment, perhaps even crossing borders into the greater regional research landscape.



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VWI invites/goes to...
Rory Yeomans: Victims, Beneficiaries, Consumers. Social Mobility, the Holocaust and the Economics of Human Destruction in Croatia, 1941-1942

Thursday, 10. December 2015, 16:00 - 17:30

Institute for Human Sciences 1090 Wien, Spittellauer Lände 3


VWI goes to the IWM

YeomansWhat impact did the Holocaust have on everyday life, consumer culture and economic interactions? How did victims as well as ordinary consumers seek to negotiate their existences during the Holocaust? To what extent does genocide generate its own “moral economy”? This presentation seeks to answer these broader questions with reference to the Holocaust and the economic destruction of the Serbs and Jews in the Independent State of Croatia (Nezavisna Država Hrvatska – NDH). In the ten months between April 1941 and February 1942, Croatia under the leadership of the fascist Ustasha movement reshaped the patterns of everyday life and consumption in order to render life for Serbs and Jews unsustainable and construct a racially-purified economy. In the first few months of the state’s existence, Serbs and Jews were removed from the economic life of the nation. In the cities and towns of the new state, the impacts of the purification of economic life were being felt not just by the victims, but also workers, consumers, commissioners of fac-tories and businesses and ordinary citizens in every aspect of everyday life. These changes were exacer-bated by another aspect of economic terror: the attempt to construct an “ethical marketplace” which would be not only racially pure but also free of the harmful practices and economic “pathologies” which had character-ised Serbian and Jewish “control” of the national economy in the 1920s and 1930s. Drawing on the thousands of petitions, letters and diaries written by victims, the internal memos and field reports of low-level and regional bureaucrats charged with implementing the “Aryanisation” of the national economy and the correspondence between ordinary consumers, aspiring beneficiaries and economic agencies, this study aims to build a picture of what it was like to experience terror in real time.


Comments by Ljiljana Radonić

Rory Yeomans is currently a Research Fellow at the VWI. He gained his PhD from University College London. He is the author of Visions of Annihilation: the Ustasha Regime and the Cultural Politics of Fascism and editor of The Utopia of Terror: Life and Death in Wartime Croatia. He has been an advanced academia fellow at the Centre for Advanced Study, Bulgaria and a Cantemir fellow at the University of Oxford. His main research interests are the social, economic and cultural history of fascist Croatia.


Ljiljana Radonić is writing her postdoctoral thesis on World War II in Post-Communist Memorial Museums at the Austrian Academy of Sciences. Her PhD on War on Memory. Croatian Politics of the Past between Revisionism and European Standards was published in 2010.

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